5° + Wheaton College
Capital Campaign
The Opportunity
With a visionary plan for enduring impact, Wheaton College set out on a landmark journey to advance its historic mission. The College partnered with 5° Branding for both a donor event, The Wheaton Weekend, and the public phase of the Faithfully Forward campaign to raise more than $250 million. In the action-packed months leading up to the rollout, we collaborated to develop campaign materials and showcase Wheaton’s compelling story.
*2025 Winner — Best of CASE District V Award
The Wheaton Weekend: An Event to Inspire
5° was asked to develop invitation and program materials for the Wheaton Weekend at Bishop's Lodge in Santa Fe, New Mexico, a four-day donor engagement retreat. The purpose of the retreat was to enhance their insider perspective of Wheaton's mission and vision for the future and explore how they could best invest in Wheaton students during the leadership phase of the current capital campaign. The weekend resulted in gifts and pledges of over $4.2M.
Pieces included
Save the date card
Box with invitation, response card, and envelope
Wheaton Weekend program and schedule
Weekend presentation slides
WEEKEND PROGRAM AND SCHEDULE
“5° is a highly relational, responsive, and strategic branding partner that quickly understands our goals and culture, making collaboration seamless. They bring the expertise of a larger agency without the logistical complexity, delivering tailored solutions that help us achieve key objectives.”
–JORDAN CHRISTNER, Campaign Director, Wheaton College
Faithfully Forward: Taking it Public
After the successful private phase, Wheaton launched the public phase of the Faithfully Forward Campaign in the fall of 2025. The project included a broad range of print, digital, and environmental collateral.
CAMPAIGN NARRATIVE BOOK
INITIATIVE BROADSHEETS
CAMPAIGN SIGNAGE
